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Rail Jam
Client
Role
Fictional rebrand
Rail Jam Verbier is an ski- and snowboard freestyle event held in the swiss alps. This fictional rebrand included a logotype, a poster, a booklet and merch.
Visual Identity, Poster design, Layout, Merch


Logotype
The logotype resembles a rail, and the slant of the text shows speed and movement
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Poster
The poster is made by a mix of photogrpahy, vector graphics and ai. The skier is generated in Midjourney and edited in photoshop.




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